Find like-minded partners worldwide
Find like-minded partners worldwide
Co-build the HYGGE ZONE happiness planet. Open up the global emotional consumption market with light investment, supported by full turnkey store delivery capability.
Co-build the HYGGE ZONE happiness planet. Open up the global emotional consumption market with light investment, supported by full turnkey store delivery capability.
Submit franchise inquiry→
Nine full-store delivery capabilities
Nine full-store delivery capabilities
Each item corresponds to a specific deliverable material or mechanism
Each item corresponds to a specific deliverable material or mechanism
What we are looking for is not investors
What we are looking for is not investors
are people who are willing to work together to take good care of this planet. The following conditions will appear in the "Cooperation Intent Confirmation" you receive.
are people who are willing to work together to take good care of this planet. The following conditions will appear in the "Cooperation Intent Confirmation" you receive.
6. Respect brand assets
6. Respect brand assets
Respect all brand asset specifications and use brand-related visual content within the scope agreed upon in the cooperation.
Respect all brand asset specifications and use brand-related visual content within the scope agreed upon in the cooperation.
1. Recognize the brand philosophy
1. Recognize the brand philosophy
Recognize the Hyggezone brand philosophy of "Feel the now" and the healing positioning of the Mushroom Happy Planet, and be willing to follow the brand's unified VI and SI visuals and store operation standards, and jointly maintain the atmosphere of the Planet stores.
Recognize the Hyggezone brand philosophy of "Feel the now" and the healing positioning of the Mushroom Happy Planet, and be willing to follow the brand's unified VI and SI visuals and store operation standards, and jointly maintain the atmosphere of the Planet stores.
2. Available intended shop spaces
2. Available intended shop spaces
Proposed available shop spaces can be provided for our evaluation, with priority given to shopping malls and high-quality street-facing locations, where the position, area, and foot traffic fit the Hyggezone store model.
Proposed available shop spaces can be provided for our evaluation, with priority given to shopping malls and high-quality street-facing locations, where the position, area, and foot traffic fit the Hyggezone store model.
3. Have the budget for the corresponding store type
3. Have the budget for the corresponding store type
Have budget planning for the corresponding store type, capable of covering store setup, shelving, initial inventory, and early-stage operational working capital investment.
Have budget planning for the corresponding store type, capable of covering store setup, shelving, initial inventory, and early-stage operational working capital investment.
4. Assign dedicated personnel for operations
4. Assign dedicated personnel for operations
Assign dedicated personnel to be responsible for the daily operation and maintenance of the store, with emphasis on spatial display, experiential atmosphere, and customer service.
Assign dedicated personnel to be responsible for the daily operation and maintenance of the store, with emphasis on spatial display, experiential atmosphere, and customer service.
5. Willing to cooperate in co-creation
5. Willing to cooperate in co-creation
Willing to cooperate with the brand's localized product adjustments, themed planning, social media content collaboration, and other co-creation activities.
Willing to cooperate with the brand's localized product adjustments, themed planning, social media content collaboration, and other co-creation activities.
Atmosphere matters more than merchandise; display lasts longer than promotion; localization is harder than standardized replication, and also more worthwhile.
Atmosphere matters more than merchandise; display lasts longer than promotion; localization is harder than standardized replication, and also more worthwhile.
We care about three things more
Nine steps, from a single message to an official opening
Nine steps, from a single message to an official opening
One-sentence detailed explanation of the entire store-opening process
One-sentence detailed explanation of the entire store-opening process
Official opening, ongoing companionship and support
The store begins operation; headquarters continues to follow up on operations, simultaneously updating theme plans, new product launch plans, and operational suggestions.
Official opening, ongoing companionship and support
The store begins operation; headquarters continues to follow up on operations, simultaneously updating theme plans, new product launch plans, and operational suggestions.
09
09
Intent Communication and Preliminary AssessmentYou submit a franchise inquiry, and we discuss your intended city, budget, and location ideas, while introducing store type options and reference fit directions.
You submit a franchise inquiry, and we discuss your intended city, budget, and location ideas, while introducing store type options and reference fit directions.
01
01
Location Evaluation and Customized Planning
You provide location information, and we assess feasibility based on local consumption levels and commercial district characteristics, then deliver a preliminary store plan adapted to local conditions.
Location Evaluation and Customized Planning
You provide location information, and we assess feasibility based on local consumption levels and commercial district characteristics, then deliver a preliminary store plan adapted to local conditions.
02
02
Confirm cooperation and finalize the plan
Both parties reach a consensus, determine the store type, product mix, and spatial plan, and confirm cooperation-related matters.
Confirm cooperation and finalize the plan
Both parties reach a consensus, determine the store type, product mix, and spatial plan, and confirm cooperation-related matters.
03
03
Modular SI drawing output
Deliver a full set of drawings, display layouts, and POP guidelines to facilitate implementation by local contractors.
Modular SI drawing output
Deliver a full set of drawings, display layouts, and POP guidelines to facilitate implementation by local contractors.
04
04
Merchandise planning and assortment preparation
Based on local consumer preferences, complete product allocation, localized product selection, original custom-style planning, and arrange merchandise stocking.
Merchandise planning and assortment preparation
Based on local consumer preferences, complete product allocation, localized product selection, original custom-style planning, and arrange merchandise stocking.
05
05
Store construction, shelving installation
The local team completes renovation and modular shelving installation according to the drawings, while we provide remote synchronized display guidance.
Store construction, shelving installation
The local team completes renovation and modular shelving installation according to the drawings, while we provide remote synchronized display guidance.
06
06
Merchandise display, themed visual merchandising setup
Merchandise arrives, build check-in areas, DIY, and interactive installations, and complete scenario-based display and themed atmosphere arrangement.
Merchandise display, themed visual merchandising setup
Merchandise arrives, build check-in areas, DIY, and interactive installations, and complete scenario-based display and themed atmosphere arrangement.
07
07
Operations training and opening plan delivery
Output standardized store operation SOPs, service guidelines, opening events, and social media check-in material packages.
Operations training and opening plan delivery
Output standardized store operation SOPs, service guidelines, opening events, and social media check-in material packages.
08
08
Next, just one message is all it takes.
Next, just one message is all it takes.
Complete the form →