Five emotions that are seen, 5 major mysterious original full-copyright IPs
Five emotions that are seen, 5 major mysterious original full-copyright IPs
Currently only targeted invitations and intent registration are available
Currently only targeted invitations and intent registration are available
The Hyggezone character IP series is an independent original IP asset under the "Mushroom Happy Planet" worldview. It is currently in a continuous incubation and refinement stage and is not yet open for large-scale licensing.
We adopt a model of targeted invitations + expression of interest registration, prioritizing co-creation partnerships with brands that share our philosophy.
The Hyggezone character IP series is an independent original IP asset under the "Mushroom Happy Planet" worldview. It is currently in a continuous incubation and refinement stage and is not yet open for large-scale licensing.
We adopt a model of targeted invitations + expression of interest registration, prioritizing co-creation partnerships with brands that share our philosophy.
Licensing Partnership Guidelines
Licensing Partnership Guidelines
Which directions can be discussed, and which are not open for now
Which directions can be discussed, and which are not open for now
⚠ Friendly reminder: Hyggezone store franchising grants visual-use rights only within the store setting and does not constitute authorization to independently produce IP merchandise.
⚠ Friendly reminder: Hyggezone store franchising grants visual-use rights only within the store setting and does not constitute authorization to independently produce IP merchandise.
Games, designer toy blind boxes, and apparel categories will be gradually opened up later, depending on the maturity of the IP.
Games, designer toy blind boxes, and apparel categories will be gradually opened up later, depending on the maturity of the IP.
Authorization Request Portal
Authorization Request Portal
4 cooperation guidelines
4 cooperation guidelines
Embrace the healing core
Respect the IP persona and visual guidelines; do not arbitrarily modify or distort the character's image
Embrace the healing core
Respect the IP persona and visual guidelines; do not arbitrarily modify or distort the character's image
Subject to the written agreement
The commercial scope, territory, and term of all IP use are subject to the formal written agreement subsequently signed by both parties.
Subject to the written agreement
The commercial scope, territory, and term of all IP use are subject to the formal written agreement subsequently signed by both parties.
Title5
Confidentiality
During the cooperation, both parties shall maintain confidentiality regarding communication plans and undisclosed materials.
Confidentiality
During the cooperation, both parties shall maintain confidentiality regarding communication plans and undisclosed materials.